Get a reminder for the 2022 Market Proof Awards!

Award Categories

The ONLY data-driven awards program for Home Builder Marketing & Online Sales

Marketing

  • Website
  • Digital Marketing Campaigns
  • Content
  • Community Launch Program
  • Customer Experience Innovation
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Online Sales

  • Best Executed Online Sales Presale Nurturing Campaign
  • Video Email Superstar
  • Best New Online Sales Program

Copyright 2021. All Rights Reserved.

The results-driven awards program to recognize marketing & online sales excellence in the home building industry!

Award Categories

The ONLY data-driven awards program for Home Builder Marketing & Online Sales

Marketing

Website

  • Best Website Shopping Tool
  • Best Community Page
  • Best Inventory/Quick Move-in Page
  • Innovative Website Feature

Digital Marketing Campaigns

  • Best Google Display Campaign
  • Best Social Ad Campaign
  • Best Video Campaign
  • Best Organic Social Campaign

Content

  • Best Community Video
  • Best Floorplan or Individual Home Focused Video
  • Best Brand Focused Video
  • Best Blog Post/Written Content Series
  • Innovative Content Award

Community Launch Program

  • Best Masterplanned Community Launch Program
  • Best Multi-Family/Mixed Use Launch Program
  • Best Traditional Community Launch Program

Customer Experience Innovation

  • Best Under Construction Customer Experience
  • Best Post-Purchase Customer Experience

Online Sales

Presale Nurturing Program

Process and results of the presale execution from interest list to post-event through the online sales specialist.

Video Email Superstar

Video drives results! Best use of video email in follow-up or engagement of prospective buyers.

Best New Online Sales Program

Establishment of a new online sales program that started in 2020 or newer.

The Judging Process

The judges will take into consideration the creativity, design, usability, execution, and most importantly the actual results of each entry. Entries are not judged against each other and are judged solely on their own merit.

This means that a builder in California with a larger budget can be judged fairly against a builder in Iowa with a much lower budget.

Only home building company professionals may enter to win each category. 3rd party entries will not be considered.

The data-driven awards program to recognize marketing & online sales excellence in the home building industry!

Submissions Open: 

Late May 2021

Website

  • Best Website Shopping Tool
  • Best Community Page
  • Best Inventory/Quick Move-in Page
  • Innovative Website Feature

         Digital Marketing         Campaigns

  • Best Google Display Campaign
  • Best Social Ad Campaign
  • Best Video Campaign
  • Best Organic Social Campaign

Content

  • Best Community Video
  • Best Floorplan or Individual Home Focused Video
  • Best Brand Focused Video
  • Best Blog Post/Written Content Series
  • Innovative Content Award

Community Launch Program

  • Best Masterplanned Community Launch Program
  • Best Multi-Family/Mixed Use Launch Program
  • Best Traditional Community Launch Program

Customer Experience Innovation

  • Best Under Construction Customer Experience
  • Best Post-Purchase Customer Experience

Presale Nurturing Program

Process and results of the presale execution from interest list to post-event through the online sales specialist.

Video Email Superstar

Video drives results! Best use of video email in follow-up or engagement of prospective buyers.

Best New 

Online Sales Program

Establishment of a new online sales program that started in 2020 or newer.

F.A.Qs

Marketing

How many categories can I enter?

You may enter as many categories as you feel applicable.

What does it cost to submit?

The cost is $50 for each submission with all profits of the award program going to charity. 

When will the winners be announced? 

The winners will be announced in August of 2021.

Where will the award ceremony take place? Is it in person or virtual?

Award winners will be announced at the Online Sales and Marketing Summit, August 20th, 2021 and listed online. Winners need not be present to accept the award.

Can I submit on behalf of my entire marketing team?

Yes you may submit on behalf of your team. 

I’m a consulting/marketing/online sales 3rd party company, can I submit on behalf of the builder I worked with?

No, sorry. Only representatives from home building companies may enter this award program.

What is the judging process?

Industry professionals from around the country will be selected as guest judges. They will independently rate each entry and the entry with the highest ratings will be selected as the winner.

What if I need assistance with the application process? 

Please reach out to andrew@doyouconvert.com for any additional questions you may have about this award program. 

- Must be employed by a builder, developer, or supplier to enter

- Impartial judges with proven excellence in their field

- Balanced opportunity for builders of any size / market type

- 100% of all proceeds go to charity

  • - 100% builder focused
  • - Impartial judges
  • - Balanced opportunity
       regardless of builder    size or market type
  • - 100% proceeds 
      donated to charity
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