The results-driven awards program to recognize marketing & online sales excellence in the home building industry!

Submit to the 2022 Market Proof Awards

The Market Proof Awards are back for 2022! This results-driven award program recognizes marketing & online sales excellence in the home building industry. The program offers a balanced opportunity for all home builders of any size or market type to compete for the best in marketing and online sales categories. We’re excited to see what you bring to the table this year.

All of the Market Proof Awards judges are impartial industry professionals with in-depth knowledge of new home Online Sales and/or new home Marketing. Note that this Award Program is strictly for those employed by a Home Builder, Developer, or Supplier.

100% of all Market Proof Awards proceeds will go to a non-profit charity that currently provides food and educational help for nearly 600 children in remote Guatemalan villages.

2022 Award Categories


  • Best Website Shopping Tool
  • Best Community Page
  • Best Inventory or Quick Move-in Page
  • Innovative Website Feature

Digital Marketing Campaigns
  • Best Google Display Campaign
  • Best Social Ad Campaign
  • Best Video Campaign
  • Best Organic Social Campaign

  • Best Community Video
  • Best Floorplan or Individual Home Focused Video
  • Best Brand Focused Video
  • Best Blog Post or Written Content Series
  • Most Innovative Content Award

Community Launch Program
  • Best Masterplanned Community Launch Program
  • Best Multi-Family or Mixed Use Launch Program
  • Best Traditional Community Launch Program

Customer Experience Innovation
  • Best Under Construction Customer Experience
  • Best Post-Purchase Customer Experience

Online Sales

Best Long-term Follow-up Process
  • Proving value through the data and success of the long-term follow-up process.

Video Email Superstar
  • Video drives results! Best use of video email in follow-up or engagement of prospective buyers.

Best New Online Sales Program
  • Establishment of a new online sales program that started in 2021 or newer.